news, information & opinions
to help you be more successful online.
 

In August 2010, Facebook launched its own location-based service, Facebook Places, allowing its hundreds of millions of users to check in to physical locations to show their contacts exactly where they’ve been and where they currently are. Many online [...]

14th July 2011, 8:50am

Social media experts and consultants abound online.  Some say there are more people in the field than companies to hire them, but the reality is self-publishing and blogging make it seem like there are too many experts out there.  Since new companies are [...]

23rd June 2011, 8:32am

This post is in response to “An open letter to MelbourneIT.com.au – 4 Things that would make life easier for your customers” Recently we received an open letter posted from Russell http://russellallert.com/ We welcome the contribution of customers like [...]

19th May 2011, 9:26am

Search Engine Optimisation (SEO) has been on the tip of the tongue for every marketer for quite some time. Now there is a new method to help increase your ranking: Social Media. SEO has for years remained a mystery to many, with no exact science to building [...]

10th May 2011, 12:32pm

We live in a brightly visual world; the human eye and brain is drawn and responds to graphics, images, Flash media, streaming video and music far more than plain words on a page. For the online world, Web 2.0 technologies merely exemplify the widening chasm between [...]

29th April 2011, 11:23am

Granting one has mastered the basics, the work of the SEO professional is never done.  Both organic and paid search require vigilance, rapid response to competitive moves and the fortitude to stay the course with cost-effective campaign strategy.  There is no [...]

29th April 2011, 9:26am

In love and in business, you need to take your relationships seriously for them to grow. This Valentine’s Day, take a leaf out of Cupid's book to help you make customers fall in love and hopefully grow old with you.

11th February 2009, 10:48am

In March and April this year, Google Adwords customers received an email which appeared to be a genuine email from Google requesting the username and password for their Google Adwords account. This was a clear attempt by individuals or groups, known as phishers, [...]

14th July 2008, 3:35pm