news, information & opinions
to help you be more successful online.
 

When you start developing a website, the most difficult process can be choosing a domain name as successful online businesses simply cannot exist without one. The domain name is an important foundation in helping to build your online brand, with potential customers [...]

20th June 2011, 2:46pm

You may have seen that Microsoft have launched a new cloud service for small business called Office 365. This service ties together Microsoft's popular communications and collaboration products and makes them available via the cloud. The service includes the [...]

11th May 2011, 2:42pm

Besides optimizing your website to attract traffic, webmasters frequently find themselves in marketing contexts that benefit from repeat visits.  For example, book buyers and clubs looking for imprinted giveaways habitually order at least four times a year.  [...]

29th April 2011, 11:04am

You may or may not remember that a few years ago, the Australian Domain Name industry was plagued by companies sending renewal notices to the customers of other registrars and resellers.  The nature of these notices was such that it was somewhat unclear as to [...]

29th April 2011, 9:07am

Search engine optimisation (SEO) has been on the tip of the tongue of every online marketer for years. However, for quite a few of those years, there seemed to be no exact science to it… just as soon as someone perfected a technique to increase search engine [...]

28th April 2011, 5:35pm

When it comes to online bargains, shoppers aren’t the only ones onto a good deal in these tough times. With search engine marketing, you can hunt for bargain keywords - keywords that are less popular (and therefore cheaper) but in the right hands, perform [...]

3rd March 2009, 12:18pm

It may be summer now, but when the sting of the heat goes away, it’s easy to forget that sun protection, like your online brand needs constant care in any season. To avoid exposing domain names relevant to your business to the eyes of your competitors, read [...]

4th February 2009, 12:41pm

It may be summer now, but when the sting of the heat goes away, it’s easy to forget that sun protection, like your online brand needs constant care in any season. To avoid exposing domain names relevant to your business to the eyes of your competitors, you [...]

3rd February 2009, 3:26pm

There are not many occasions where you can get away with calling someone a quitter. But when it comes to Smokenders, it’s actually their expertise to get people to quit, smoking that is.

16th June 2008, 1:46pm

From 1 June 2008, an .com.au domain name can be marketed and sold to an eligible third party by its current license holder. Australia's Internet domain authority, auDA, has finally ended the anticipation that has been building since news of the policy change was [...]

22nd May 2008, 2:24pm

While premium brands engage in logo wars to win the hearts, minds, and pockets of the consumer market, a battle more explosive than logomania may be unfolding on the Internet with premium domain names.

25th March 2008, 12:07pm

Anyone in the world with an official presence in the Asian community can now register a .ASIA domain name live. With global attention turning to China and the wider Asian region, the release of .asia

14th February 2008, 2:03pm