A word from the Editor
Your message to us last week was loud and clear: stop with the jargon and give it to me straight!
It appears despite the abundance of seminars, workshops, editorials and ezines that talk about the blogging phenomenon and spout its marketing applications for businesses, big and small, it remains a mystery to many. We learnt one very important lesson – just because everyone is talking about it doesn’t mean everyone knows what it is. Least of all how it can make the life of a business owner or manager happier, richer, brighter and more profitable.
So this week, we get right back to basics. What the heck is a blog? And how can a small business take advantage of it? Read more.
Also, if your business has an interest in the Asian region, you may like to find out how .asia – the recently released domain space - can help your business. Learn more.
Enjoy!
Editor
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