Register your .XXX domain name today

.xxx

What is .XXX?

After many delays and objections, the ICM Registry has been approved to operate the Top Level Domain ".XXX" for the Adult Entertainment Industry. For those brand owners not in the Adult Entertainment Industry, ICM Registry has announced a protection mechanism so that brand names might be safeguarded without the need to register and renew a domain name.

 

  • .XXX is designed to cater for members of the adult entertainment industry or who are supplying products or services to that industry.
  • However, existing trademark owners operating outside of the adult entertainment industry sector will have the opportunity to apply to block a .XXX from being registered during Sunrise B for a once-off fee.
  • If an individual or brand owner, does not have a trademark, then they will have the opportunity to register a .XXX domain for defensive purposes, during the final phase of General availability (first come, first serve). Domain name will not resolve.

Why Register .XXX?

Brand owners concerned with their brand being associated with this domain have two options for brand protection. Companies are advised to consider both as a protection strategy.

Why choose Melbourne IT?

  • We’re a top 10 global domain registrar;
  • We have over 10 years experience in the global domain name industry and have participated in many domain launches such as .asia, .co, .tel, .me, .mobi, .travel and .eu;
  • We’re domain name specialists.

.XXX Domain Name Requirements

Who can register a .XXX domain space?

After launch, if you wish to register a non-resolving .XXX domain name, then there are no special requirements to register .XXX domain names. The following general rules apply:

General Rules

  1. the name must consist exclusively of the letters A-Z (case insensitive), the numbers 0-9, and hyphens;
  2. the name cannot begin or end with a hyphen;
  3. the name cannot contain labels with hyphens in the third and fourth character positions (e.g., "bq--1k2n4h4b" or "xn--ndk061n");
  4. no part of the name may be contain an underscore;
  5. the name cannot exceed 63 characters (excluding the TLD); and
  6. until further notice, the name must contain at least 3 characters.

Click here for the .XXX Terms & Conditions.

Support

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Useful Resources

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How to choose great domain names

A great domain name is easy to remember. Make sure yours is as short as possible and easy to spell.

Most of all a domain name should reflect you. Make sure you:

  • Register your main company or business name in popular domain spaces e.g. abc.com, abc.com.au
  • Register your product and service names e.g. abcchairs.com.au
  • Register generic terms relevant to your business e.g. chairs.com.au, bench.com.au, seats.com.au, furniture.com.au
  • Secure names in global markets e.g. abcchairs.co.nz, bench.asia, seats.cn, furniture.co.uk

If your preferred name is taken then search for an abbreviation, change the order of words around, add hyphens, or add your city, state, or country to come up with something unique.

Using your domain name

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