As the adage goes, practice makes perfect. Any webmaster worth his salt will eventually reap the fruits of his labours if he practices Search Engine Optimization (SEO) endlessly and optimizes the site by accepting Pay-Per-Click (PPC) placements. Master these valuable lessons below and you will soon have both SEO and PPC mastered. Page Optimization 1.    [...]

Part 2 of this blog article will highlight the next 5 tips on how you can build a profitable website. Read the first 5 tips to turn online browsers into buyers here. 6. Dress up the window of your website If you want to retain online traffic when they visit your website, you need to [...]

The aim of this blog article is to help you better understand the following key terms in relation to how your website appears in search result listings. I’m sure everyone is familiar with Google’s search results page, where 10 results per page are displayed in order of how closely they are related to your search. [...]

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Getting your business listed on search engines is no longer a question of why. Rather, it is a matter how and how soon.  And, knowing the difference between paying for placement (Pay-Per Click) and earning your placement “organically” (Search Engine Optimisation) is key.

Just like any skill worth learning, getting up those Google rankings (aka Search Engine Optimisation) requires investment of time, genuine enthusiasm, as well as some hot coffee and a donkey whip when the enthusiam runs dry.