Not on social media yet? Here are some reasons why your business should get started with social media: Australians spend on average 25 minutes and 43 seconds on Facebook per visit 91% of online adults use social media on a regular basis 28% of customers share deals through social media 67% of customers will ‘like’ [...]

Did you know that 47% of customers are somewhat likely to purchase from a brand that they follow or like on social media. Research also shows that the two most popular reasons why a customer will ‘like’ your business page on Facebook is: Because they are already a customer (58%) To get access to discounts [...]

If you are thinking of promoting your business through email marketing, there are some common mistakes you should try to avoid. Below are our top 5 email marketing mistakes to avoid, including: Sending the same message to everyone Not customising the email design and content for mobile readers – did you know that about 44% [...]

According to research, 65% of B2B companies and 51% of B2C companies say they have acquired a sale from LinkedIn. 61% of LinkedIn users use it as their primary professional networking site. 3 out of 4 LinkedIn members use the site for everything business, from keeping up on the latest trends to reading the latest [...]

According to research, 67% of users are more likely to purchase a product or service from a mobile-friendly website. Furthermore, 57% of consumers will not recommend a business with a poorly designed mobile website. Research also shows that 40% of consumers will go to a competitor’s website after a bad mobile experience. To ensure a [...]

It’s more important than ever to have a website. According to research, 85% of consumers use the Internet to find a local business and even though about 80% of people use the Internet to look for information on products services, only 67% of SMEs in Australia have a website. According to research by Sensis, over [...]

Big changes to domain names are coming very soon. These new changes will open up a great abundance of online marketing and domain registration opportunities for small and medium size businesses. With so many domain names being registered every day, it’s getting harder to register your preferred domain name. Research shows that there has been [...]

According to MobiThinking®, at the end of 2011, there were 6 billion mobile subscribers worldwide. That’s 87% of the world’s population! It’s been estimated that by the end of 2016, there will be 8 billion mobile subscribers. That means there is a mobile phone or device for nearly every person on the planet, accessing the [...]

Twitter represents small businesses with an amazing opportunity to engage with both existing and potential customers. Essentially, it is a relationship building and relationship maintenance tool which can be used to develop and promote your brand, interact with customers, create buzz around upcoming events or product launches and share content like webinars, blog posts and [...]