The global domain name market is essentially split into two segments: the primary and secondary markets. The primary domain market includes all domain names that have not been previously registered, or have been registered in the past but have since expired. In other words, these are domains that are not currently registered by anyone and [...]

Some of our customers have recently mentioned receiving unsolicited domain name expiration notices or new domain name registrations from China and other countries. Worried that their domain names are about to expire, or they might miss out on the chance to secure their domain name in a .cn domain extension, we have found many small [...]

A website is your business’ shopfront on the Internet and choosing a domain name is the first step to getting found online. A domain name is so much more than just the name that people type in to view your website. Getting the right domain name can help with brand awareness, adds credibility to your [...]

Because your choice of domain name significantly affects SEO performance, you owe it to yourself to choose one that best reflects the business of the company. For starters, choose a domain name that is short, descriptive, suits the common domain name extensions (for example, .com, .biz, .com.au or .co.nz etc.), includes a keyword, and is [...]

On a basic level, your domain name is a valuable part of your online business identity and registering a domain name for your business makes it easier for customers to find you easily and get in touch, but it also protects your brand online and prevents competitors from using it. But some recent changes now [...]

Your business name is your intellectual property. Your business reputation is connected with the name so you obviously don’t want anyone else trading on it. That’s why it’s important to register your domain name so you can protect your identify and reputation online. Your domain name is a valuable part of your online business identity [...]

A little over a decade ago, businesses could just register their company name and begin their marketing journey through the Yellow Pages. With the internet age, many businesses now understand the need to get online and have a website for their business. With the rise of Aussie domain names being registered every year, it’s very [...]

You don’t need to deliver kicks and punches like Jackie Chan’s to make an impression on the Chinese market. With 800 million searches performed each day, having an online presence on Chinese search engines