A website is your business’ shopfront on the Internet and choosing a domain name is the first step to getting found online. A domain name is so much more than just the name that people type in to view your website. Getting the right domain name can help with brand awareness, adds credibility to your [...]

Generally speaking, the core concept of Australian Business Name Registration Law is that any ‘entity’ (for example, a person or a company) which carries on business in Australia, under a business name not being the entity’s own name, must register that business name (also known as a ‘trading name’). And the core policy concept behind [...]

Big changes to domain names are coming very soon. These new changes will open up a great abundance of online marketing and domain registration opportunities for small and medium size businesses. With so many domain names being registered every day, it’s getting harder to register your preferred domain name. Research shows that there has been [...]

Your business name is your intellectual property. Your business reputation is connected with the name so you obviously don’t want anyone else trading on it. That’s why it’s important to register your domain name so you can protect your identify and reputation online. Your domain name is a valuable part of your online business identity [...]

A little over a decade ago, businesses could just register their company name and begin their marketing journey through the Yellow Pages. With the internet age, many businesses now understand the need to get online and have a website for their business. With the rise of Aussie domain names being registered every year, it’s very [...]