Posted by Oliver McNaught-Reynolds

SEO and over optimisation

seo-red

Google is always working to get users the most relevant results while making sure that those results are websites that people will actually be willing to read. This is a part of the normal Google algorithm evolution we SEO people have to be ready for! Can these updates cause some confusion and frustration? Yes! But [...]

Posted by Joo Dean

Pinterest – the new kid on the block

pin

Who hasn’t heard about Pinterest? Well, according to Compete, unique visitors to the site increased by 155% just in one month, from December 2011 to January 2012 and according to Hitwise, Pinterest is now the third most popular social network in the USA in terms of visits (behind Facebook and Twitter). What is Pinterest and [...]

Posted by Jonothan Stribling

Hacking proves domain name private registration works

Last week, Wired journalist, Matt Honan detailed how his digital life was wiped out in an hour by hackers. In horrifying detail, Honan writes about how he was systematically locked out of his iPhone, iPad, MacBook, as well as his Google  account and it dawned on him that something was “seriously wrong”. Honan had made [...]

Posted by Melbourne IT

What comes first: Your business name or domain name?

business-name

A little over a decade ago, businesses could just register their company name and begin their marketing journey through the Yellow Pages. With the internet age, many businesses now understand the need to get online and have a website for their business. With the rise of Aussie domain names being registered every year, it’s very [...]

Posted by Oliver McNaught-Reynolds

Google Map Maker now available in Australia

Google Map Marker

Google Maps has just got more interactive! Google has recently released a new feature for our Australian Maps that allows anyone to update and add features to the actual Maps system. Check out the official announcement on the Google Australia Blog. The new feature dubbed ‘Map Maker’ enables you to highlight new features or landmarks [...]

Posted by Melbourne IT

8 Website Design Mistakes To Avoid

stop-sign

Given you most probably use the internet on a daily basis; it is safe to assume you have a pretty good idea of what a badly designed website looks like. Apart from the fact a badly designed website is not very kind on the eye, it also means visitors to your site are more likely [...]

Posted by Ben Grunfeld

3 Tips for Navigating the Social Mobile Future

You know, with the world of IT, sometimes it all gets a bit much… You start off with easily digestible bites like search engine rankings (SEO) and pay per click campaigns (PPC), but then you dive deeper with multi-channel analytics funnels and real-time monetary value reporting on Social conversions based on peer-initiated reviews, and you find that those bites [...]

Posted by Dominique Summers

5 things Google may not like about your website

Does this sound familiar? You put your heart and soul into your business website, spent weeks perfecting every element and now you find yourself floundering around page 8 of the search results.  Have you searched for your business name, found nothing and wondered where it all went so wrong? I might have the answers as to [...]

Posted by James Webster

Hosting update: Install any app you like

simple-scripts1

You asked and we delivered! You can install WordPress with one click (and in the root directory of the web site). Our hosting  plans now come with a very easy to use library of open source apps like WordPress, Joomla, and Lime Survey. In fact we now have over 50 apps to choose from. The [...]

Posted by Lucy Stow

Putting it All Together – Planning Your Business Website

Julie Andrews from the Sound of Music was not wrong when she said (and I am paraphrasing here) that starting at the beginning is a very good place to start.  Unlike your standard Yellow Pages ad or newspaper classifieds, putting up a successful website that builds your business and online profile takes a bit more [...]