Missed out on any of our marketing webinars this year? No worries, you can brush up on your marketing skills and watch our webinars for 2012 on demand now. We have webinars on search engine optimisation (SEO) and social media. Our webinars will give you easy and practical tips on how your business can use [...]

The aim of this blog article is to help you better understand the following key terms in relation to how your website appears in search result listings. I’m sure everyone is familiar with Google’s search results page, where 10 results per page are displayed in order of how closely they are related to your search. [...]

According to MobiThinking®, at the end of 2011, there were 6 billion mobile subscribers worldwide. That’s 87% of the world’s population! It’s been estimated that by the end of 2016, there will be 8 billion mobile subscribers. That means there is a mobile phone or device for nearly every person on the planet, accessing the [...]

Twitter represents small businesses with an amazing opportunity to engage with both existing and potential customers. Essentially, it is a relationship building and relationship maintenance tool which can be used to develop and promote your brand, interact with customers, create buzz around upcoming events or product launches and share content like webinars, blog posts and [...]

On a basic level, your domain name is a valuable part of your online business identity and registering a domain name for your business makes it easier for customers to find you easily and get in touch, but it also protects your brand online and prevents competitors from using it. But some recent changes now [...]

Watch our 15 minute SEO education webinars on demand now. Please note that you may need to download the Gotomeeting codec to view the recording. Click here to download the codec now.   A beginner’s guide to SEO During this 15 minute webinar, you will learn: What is search engine optimisation (SEO)? The difference between [...]

Your website design is currently blue, but it might as well be red as far as you’re concerned. You might not realise this, but colours play a very important role when it comes to web design. Humans are visual creatures and colours can be used to stimulate an emotion, evoke a mood, response or feeling. [...]

Learn 5 customer-centric tips for small businesses, examples of Facebook posts that spark massive engagement with fans, how to reward and incentivise your staff during tough times and other great reads. We hope you enjoy this week’s selection of marketing and business articles. 5 Customer-Centric Tips For Small Businesses (Infographic) This infographic outlines 5 tips [...]

“Ben Grunfeld is a Web Developer and Social Marketing professional at Melbourne IT, and has just released the book ‘Social Media for Business Marketing’ on the Amazon Kindle bookstore (http://bit.ly/bensbook).” Many business owners and entrepreneurs today are asking themselves the vital question: “How can Social Media affect my enterprise? Does the return justify a potential [...]

Our latest selection of articles provides you with tips on how you can update your Twitter cover photo (if you haven’t done so already), how to use exclusive offers in your next marketing campaign and tips for creating content for your next e-newsletter, blog or social media site. Enjoy! Update Your Twitter Cover Photo Today [...]