Posted by Joo Dean

The benefits of using a WordPress CMS for your website

84540889-cogs-biz

There are literally hundreds of content management systems (CMS) available – some are freely available off the internet and others that have been specially built by web design companies. There is one system that is used by thousands of people around the world and it is user friendly and suitable for business owners who have [...]

Posted by Joo Dean

Avoid domain name scams

scam_road_Sign

Some of our customers have recently mentioned receiving unsolicited domain name expiration notices or new domain name registrations from China and other countries. Worried that their domain names are about to expire, or they might miss out on the chance to secure their domain name in a .cn domain extension, we have found many small [...]

Posted by Joo Dean

Do’s and don’ts of marketing your business on LinkedIn

network-people

According to research, 65% of B2B companies and 51% of B2C companies say they have acquired a sale from LinkedIn. 61% of LinkedIn users use it as their primary professional networking site. 3 out of 4 LinkedIn members use the site for everything business, from keeping up on the latest trends to reading the latest [...]

Posted by Joo Dean

Choosing the right domain name for your business

domain-name-www

A website is your business’ shopfront on the Internet and choosing a domain name is the first step to getting found online. A domain name is so much more than just the name that people type in to view your website. Getting the right domain name can help with brand awareness, adds credibility to your [...]

Posted by Joo Dean

Best practices for website navigation

direction-sign

Have you read the book ‘Don’t make me think’ by Steve Krug? It’s quite an interesting read that basically states that a good website should get visitors to accomplish their intended tasks as quickly and easily as possible. The title of the book says it all really – don’t make your website visitor think. Try [...]

Posted by Joo Dean

The top 5 SEO myths debunked

SEO_speech_bubble

SEO Myth 1 – The more times you repeat the keyword within the page, the higher it will rank Over-optimising the webpage and cramming the page with keywords will only result in your website being penalised by search engines. Consider adding 1-2 relevant keywords in the first and last paragraph, but ensure that the content [...]

Posted by Robert Scironni

9 features of a complete email marketing solution

letterbox-red

When choosing an email marketing tool for your business, it’s paramount that it provides a comprehensive list of tools and features that enable anyone to design, send and report on professional email campaigns.  Do a Google search and you will find there are a lot of different email marketing tools to choose from, which can [...]

Posted by Jonothan Stribling

Six things to avoid when choosing a domain name

domain_name_com

I am a strange guy, I like searching for domain names. It is less fun than choosing names for your kids, but only by a small degree. This strange habit has resulted in me registering a portfolio of domains, often bought in the afterglow of discovering that a really AMAZING domain is still available. Whilst [...]

Posted by Joo Dean

Is Your Website Mobile Friendly? An Infographic

mobile_smartphone

According to research, 67% of users are more likely to purchase a product or service from a mobile-friendly website. Furthermore, 57% of consumers will not recommend a business with a poorly designed mobile website. Research also shows that 40% of consumers will go to a competitor’s website after a bad mobile experience. To ensure a [...]

Posted by Jonothan Stribling

An Introduction to Content Marketing for SMB’s

94921276-open book

Content marketing is the big thing right now. It’s so big that Forbes Magazine wrote about it last week, identifying it as one of the top priorities for marketers in 2013. In October last year, the New York Times wrote last year about how in the United States, some SMB’s are moving their marketing spend [...]