Archive 2012 > August

Posted by Melbourne IT

Melbourne IT Weekly Recap: 31 August 2012

recap

Keep updated with the latest technology, marketing, social media and business articles to inspire you to take action. We hope you enjoy these great reads.   3 Simple Tactics For Ultimate Email Performance A successful email campaign is as simple as Triggers, Tailoring and Togetherness. Follow these 3 simple steps and you could be on [...]

Posted by Joo Dean

How to run a competition on Facebook

1stplace

Running a competition on Facebook is an easy and quick way to increase ‘likes’ on your page, but before you set one up, it’s important to understand what a competition can or cannot do for your brand. A Facebook competition can help: Boost and encourage fans to interact with you Encourage new fans to ‘like’ [...]

Posted by Melbourne IT

Melbourne IT Weekly Recap: 24 August 2012

recap

We know you’re time poor, so we’ve compiled some of the best marketing, social media and technology news articles to inspire you. We hope you enjoy these great reads. Do’s and Don’ts of Twitter If you missed our latest webinar on the Do’s and Dont’s of Twitter, don’t fret! You can still download the Google [...]

Posted by Oliver McNaught-Reynolds

SEO and over optimisation

seo-red

Google is always working to get users the most relevant results while making sure that those results are websites that people will actually be willing to read. This is a part of the normal Google algorithm evolution we SEO people have to be ready for! Can these updates cause some confusion and frustration? Yes! But [...]

Posted by Joo Dean

Pinterest – the new kid on the block

pin

Who hasn’t heard about Pinterest? Well, according to Compete, unique visitors to the site increased by 155% just in one month, from December 2011 to January 2012 and according to Hitwise, Pinterest is now the third most popular social network in the USA in terms of visits (behind Facebook and Twitter). What is Pinterest and [...]

Posted by Jonothan Stribling

Hacking proves domain name private registration works

Last week, Wired journalist, Matt Honan detailed how his digital life was wiped out in an hour by hackers. In horrifying detail, Honan writes about how he was systematically locked out of his iPhone, iPad, MacBook, as well as his Google  account and it dawned on him that something was “seriously wrong”. Honan had made [...]

Posted by Melbourne IT

What comes first: Your business name or domain name?

business-name

A little over a decade ago, businesses could just register their company name and begin their marketing journey through the Yellow Pages. With the internet age, many businesses now understand the need to get online and have a website for their business. With the rise of Aussie domain names being registered every year, it’s very [...]

Posted by Oliver McNaught-Reynolds

Google Map Maker now available in Australia

Google Map Marker

Google Maps has just got more interactive! Google has recently released a new feature for our Australian Maps that allows anyone to update and add features to the actual Maps system. Check out the official announcement on the Google Australia Blog. The new feature dubbed ‘Map Maker’ enables you to highlight new features or landmarks [...]

Posted by Melbourne IT

8 Website Design Mistakes To Avoid

stop-sign

Given you most probably use the internet on a daily basis; it is safe to assume you have a pretty good idea of what a badly designed website looks like. Apart from the fact a badly designed website is not very kind on the eye, it also means visitors to your site are more likely [...]